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Hi there,

I’m seeing a pattern right now—and it’s costing sellers more than they realize.

A home hits the market…
It looks great…
But it’s priced just a little too high.

The seller thinks, “We’ll just see what happens.”

Here’s what actually happens:

  • Showings slow down after the first couple of weeks

  • Buyers start wondering what’s wrong with it

  • Price reductions follow

  • And in the end… it often sells for less than it would have with the right strategy upfront

The truth?
The first 7–10 days on the market are everything.

That’s when your home gets the most attention. That’s when serious buyers are watching. And that’s when you either create momentum… or lose it.

The fix:

  • Price it correctly from day one

  • Make it show-ready (photos matter more than ever right now)

  • Create urgency early instead of chasing it later

Pro Insight:
In today’s market, buyers are smart—and patient. If something feels overpriced, they don’t chase it. They wait.

And waiting usually works in their favor.

If you’re even thinking about selling this year, getting the strategy right upfront is the difference between a smooth sale and a frustrating one.

👉 Want me to run the numbers on your home and show you what would actually position it to win? Just reply “VALUE” and I’ll take care of it.

Talk soon,
Lori & Jeff

📊 Market + Lending Update: What’s Really Happening Right Now

If the market feels a little confusing lately, that’s because it is—there’s a lot happening at once.

Here’s the big picture in Southern Utah County:

  • Inventory has been slowly increasing (more homes to choose from)

  • Buyers are taking a bit more time before making decisions

  • Well-priced homes are still moving, but the “anything sells” phase is over

At the same time…

Interest rates are still moving within a range.
Not skyrocketing. Not dropping dramatically. Just… fluctuating.

And that combination is shaping the market in a big way.

What this means right now:

👉 Buyers:
You have more options and a little breathing room—but rates still impact your monthly payment, so strategy matters more than timing.

👉 Sellers:
You’re not competing with the frenzy anymore—you’re competing with other listings. Pricing and presentation are what separate “sold” from “sitting.”

The key shift:

We’ve moved from a speed-driven market to a strategy-driven one.

The people winning right now—on both sides—are the ones who:

  • Understand their numbers

  • Work with a solid plan

  • And move when the opportunity makes sense

Not when headlines tell them to.

👉 If you want to know how this market specifically affects your situation, I’m happy to walk you through it. Just reply and we’ll map it out.

🏡 Seller’s Tips: How to Stand Out (Without Cutting Your Price)

But here’s the good news—you don’t always need to drop your price to compete.

You just need to position your home better.

Here’s what’s working right now:

1. Create “move-in ready” confidence
Buyers are cautious at the moment. If something feels like work, they hesitate.

Even small things like:

  • Fresh paint

  • Clean, clutter-free spaces

  • Minor repairs handled upfront

…can remove hesitation and increase perceived value.

2. Make your home easy to say yes to
The more friction a buyer feels, the less likely they are to move forward.

That means:

  • Flexible showing times

  • Clear, high-quality photos

  • Simple, clean presentation

Convenience matters more than most sellers realize.

3. Think like a buyer, not an owner
Buyers don’t see your memories—they see options.

The more your home feels neutral, clean, and easy to imagine themselves in…
the stronger your offers will be.

Bottom Line:
In today’s market, the homes that win aren’t always the cheapest—they’re the easiest to fall in love with.

👉 If you want honest feedback on how your home would show in today’s market, I’m happy to walk through it with you.

📣 Call to Action

  • Wondering what your home would sell for in today’s market?

  • Curious what buyers would expect from your home right now?

Let’s take a look—no pressure, just real numbers.

🏡 Buyer’s Tips: Where Smart Buyers Are Gaining an Edge

The market has shifted just enough to give buyers something they haven’t had in a while:

Leverage.

Not total control—but definitely more room to negotiate than before.

Here’s how smart buyers are using it:

1. Looking at homes that have been sitting a little longer
Not every “days on market” property is a problem.

Sometimes it’s:

  • Slightly overpriced

  • Poorly marketed

  • Or just missed the initial wave

That creates opportunity.

2. Asking for concessions (and actually getting them)
Things like:

  • Closing cost help

  • Rate buydowns

  • Minor repairs

…are back on the table in many situations.

And buyers who ask (strategically) are seeing results.

3. Staying patient—but not passive
This is the balance most buyers miss.

You don’t need to jump on everything.
But when the right opportunity shows up, hesitation can cost you.

Bottom Line:
This market rewards buyers who are informed, prepared, and a little bit strategic.

👉 If you want help spotting the homes where you actually have negotiating power, I’m happy to help you zero in on them.

📣 Call to Action

  • Want to know what you can realistically afford in today’s market?

  • Curious what kind of deal you could negotiate right now?

Let’s map it out so you’re making a smart move—not just a fast one.

The Collins Team at eXp Realty exists because Jeff and I built the kind of environment we wished we'd had. One where agents actually get mentorship from people who've done the work. Where the tools are world-class. Where you're not just a number on a roster.

We're building something here in south Utah County, and we're looking for the right people to build it with us.

Sound like something worth a conversation? Drop a 🏡 below or send me a DM. No pressure. Just a real talk about where you are and where you want to go.

Join a Legacy of Excellence in Real Estate

At eXp Realty LLC/Collins Team, we redefine the real estate industry with innovation, integrity, and unparalleled expertise. Be part of a team that leads the way

#RealEstateCareers #UtahRealEstate #JoinOurTeam #eXpRealty #TheCollinsTeam #RealEstateAgent #UtahCountyRealEstate #AgentLife #RealEstateMentorship #SwitchBrokerages

Myth vs Reality

There’s a lot of outdated advice floating around right now…

👉 And believing it can cost you money.

Myth #1: “I should wait for rates to drop before buying”

Reality:

When rates drop, competition comes back fast.

That means:

  • More buyers

  • More bidding wars

  • Higher prices

👉 Buying now (with less competition) and refinancing later is often the smarter play.

Myth #2: “Homes aren’t selling right now”

Reality:

Homes are selling…

👉 Just not the overpriced ones.

  • Well-priced homes = still moving

    • Overpriced homes = sitting

  • This is a strategy market, not a stalled market.

Myth #3: “I can price high and negotiate down”

Reality:

Today’s buyers don’t negotiate like that.

👉 They skip overpriced homes completely.

  • No showings = no offers

  • No offers = price drops

And price drops often hurt more than pricing right upfront.

Myth #4: “I don’t need to offer concessions as a seller”

Reality:

Concessions are becoming normal again.

Buyers are asking for:

  • Closing costs

  • Rate buydowns

  • Repairs

👉 Sellers who work with buyers are winning.

Myth #5: “All homes are taking forever to sell”

Reality:

Good homes still move quickly.

👉 The difference is:

  • Price

  • Condition

  • Presentation

The market isn’t slow—it’s selective.

Myth #6: “I’ll get a better deal if I wait”

Reality:

Maybe on price… but not necessarily overall.

👉 If rates drop:

  • Prices often rise

  • Competition increases

The “better deal” can disappear quickly.

Myth #7: “Online estimates (Zillow, etc.) are accurate”

Reality:

They’re a starting point—not a strategy.

👉 They don’t account for:

  • Condition

  • Upgrades

  • Local demand shifts

  • Micro-neighborhood differences

That’s where real pricing expertise matters.

📍 Local Insight (Utah County Reality Check)

Right now:

  • Buyers have more power—but not unlimited power

  • Sellers still have opportunity—but need strategy

  • The middle ground is where deals are happening

👉 The market is no longer extreme—it’s balanced and intentional

🗣️ My Opinion

👉“The biggest mistakes I’m seeing right now come from people using advice from a completely different market.

What worked two or three years ago doesn’t work the same today. The key is adjusting your strategy to what’s happening right now—not what used to happen.”

📣 Call to Action

  • Not sure what’s true (and what’s not) in today’s market?

  • Want a real breakdown of your situation—no hype, no guesswork?

Let’s talk through it so you’re making decisions based on facts, not headlines.

Ready to stop waiting and start winning? Let's talk.

📩 DM us or click the link in bio to schedule a free consultation.

#UtahCountyRealEstate #HomeBuyer #MythVsReality #MortgageRates #BuyNow #SpringvilleUT #TheCollinsTeam #eXpRealty #UtahHomes #RealEstateTips

That’s it for today.

Keep showing up, keep cheering each other on — and as always, keep busy.

Lori Collins, Associate Broker #14213653-AB00

Jeff Collins, Salesperson #1421190-SA00

Springville, UT 84663

385-543-5553

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[Phone] 📧 [Email] 🌐 [Website]

The Collins Team/eXp Realty LLC